Laura Alessandria

EVENTS:

• Pre-event organisation, including client and restaurantcommunication
• Working out event budget, and logistics
• Thoroughly plan all event details and communicate the briefing to the events team.
• Ensuring that on the day, logistics are running smoothly
• Resolving last minute issues, quickly and quietly

MARKETING:

• Analysing online positioning of the brand and creating innovative ways of increasing visibility
• Provide creative direction for advertising and public-facingcommunications
• Analyse social media metrics and create engaging posts.
• Manage online reviews and define promotional strategies.
• Collaborate with artists and negotiate terms for specialevents
• Create and implement promotions to drive clientengagement
• Engage and onboard new partners

MARKETING & EVENTS MANAGER | BELLAVITA GROUP & CARUSO DISTRIBUIÇÃO | 
MAR 2022 - OUT 2023

Pre-event organisation, including client and restaurantcommunication
Working out event budget, and logistics
Thoroughly plan all event details and communicate thebriefing to the events team.
Ensuring that on the day, logistics are running smoothly
Resolving last minute issues, quickly and quietly

Analysing online positioning of the brand and creating innovative ways of increasing visibility
Provide creative direction for advertising and public-facingcommunications
Analyse social media metrics and create engaging posts.
Manage online reviews and define promotional strategies.
Collaborate with artists and negotiate terms for specialevents
Create and implement promotions to drive clientengagement
Engage and onboard new partners

DESIGN PROJECT & MARKETING MANAGER | ATELIER DO SUL | JAN 2020 - MAR 2022

Supporting creative teams delivering multifaceted designprojects
Work closely with the creative team and play an activerole in projects
Taking projects from conception to briefing all the waythrough to delivery
Understanding of the creative and production process andexperience across projects large and small
Overcome problems with effective solutions
Develop creative and engaging social media strategiesaccording to the company's guidelines
Monitor, track, analyse and report on performance on social media platforms

EVENTS MANAGEMENT - SHORT COURSE | ETIC ALGARVE | 2022

POST -GRADUATION IN DIGITAL MARKETING | LISBON SCHOOL OF ECONOMICS & MANAGEMENT | SEPT. 2016 - FEV. 2017

EUROPEAN STUDIES BACHELOR | UNIVERSITY OF COIMBRA | 2013 - 2016