

Marina Martynova
Marketing / Publicidade / Relações Públicas
Sobre Marina Martynova:
Several years’ experience in Internet-marketing Industry (B2B and B2C) in roles, such as Web-Marketing and PPC- specialist, Web and Data Analyst. Knowledge and handson experience in Google and Yandex Ads., social media (Facebook, Instagram, Vk), target ads.
Professional certificates: Data Analyst, Data Science, Internet-Marketing Specialist, Web analytics, CPA-manager, SEO specialist, SMM specialist.
Skills courses: Python, SQL, Math, Statistic, Pandas, Tableau, PowerBI
Currently, I continue to study in the areas of Internet Marketinga and Data Analytics . A great desire to develop in this direction.
Experiência
At my previous place of employment, I held the position of Head of PPC department.
My responsibilities included:
- Supporting B2B and B2C companies in developing their Internet promotion strategies;
- Analyzing data of clients' projects and help clients to identify successful methods of online business development;
- Optimizing business processes in the department;
- Developing the PPC department (training and implementation);
- Automating the department reporting (internal and clients), advertising campaigns.
Primarily focus on Google Ads., Yandex Ads., Youtube, Facebook, Vk.com, Instagram, Google Analytics, Yandex Metrica.
Educação
Data Analyst
For the past year I have been learning data analysis on the Yandex Practicum course, Pyton programming and using SQL on the Stepik courses. I learnt how to use these tools for data analysis, repeated mathematical analysis and statistics. At the end of my training I completed projects, some of which are presented on website.