Osweldy Páez

Passionate about fashion, creative and innovative. Fashion has always inspired me, however I am a person who is fascinated by learning from any tool that helps my growth, that is why I have adapted to the new demands of the digital market, thus managing networks, creating content and graphic design.

As a mission I have always proposed to make changes that can create an internal and external impact in the area worked

My experience is based on fashion design, graphic design, logistics and organization of events and content creation, I have worked in editing web pages for virtual stores on e-commerce platforms such as shopify, assistance in marketing and production of events and fashion shows in the MODELS VIEW GROUP modeling agency, and I am currently in the position of visual merchandising in a retail company in Venezuela that includes twelve fashion stores nationwide, in which I develop:

- Strategies for a satisfactory customer experience
- Development and evaluation of kpi's implemented to increase sales
- Rotation and replacement of garments displayed on the sales floor
- Creative window dressing and changes in the interior store
- General monthly check of the established guidelines

As an additional plugin:

- Digital content and prints for seasonal promotions
- Public relations for parades, photographic campaigns and fashion events in the region.

Graduated as a fashion designer and illustrator at the INSTITUTO DE DISEÑO DE VALENCIA (IDV, Venezuela) in 2017, where I had the opportunity to study a year of general design and the use of graphic, industrial and interior design tools.