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Carnaxide

    CRM Manager - Carnaxide, Portugal - Makro Portugal

    Makro Portugal
    Makro Portugal Carnaxide, Portugal

    há 1 dia

    Default job background
    Tempo integral
    Descrição
    Job Description

    Mission

    Implement improvements to the CRM processes and strategy, propose methods to acquire & retain customers and participate in growth campaigns.

    Responsabilities:

    • CRM strategy definition integrated into the sCore strategy;
    • Analyzing data to inform and drive business development and campaigns;
    • Driving CRM initiatives and overseeing the execution of campaigns;
    • Acting as a liaison between the IT/BI and CRM team to identify consumer segments to be targeted for campaigns;
    • Partnering with different stakeholders (Sales Force/ Digital/Commercial MKT, Loyalty/Stores/External Markets & TeleSales) to keep them informed about upcoming customer management initiatives;
    • Maintaining and improving data management processes and accuracy;
    • Working with IT to manage CRM systems and data warehousing;
    • Main responsible for Customer lifecycle management.
    Qualifications
    • Bachelor's or Master's degree in Marketing, Management, Information Management;
    • Previous experience in similar activities with CRM Platforms;
    • Experience in team management;
    • Knowledge of Agile and/or Scrum Methodologies (is a plus);
    • Excellent data analysis skills, with advanced proficiency in Excel;
    • Fluent in English is essential due to frequent interaction with international headquarters and boards;
    • Strong mindset of continuous improvement and the ability to propose and implement innovative ideas
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