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    Investment Manager - Lisbon, Portugal - Publicis Groupe

    Publicis Groupe
    Publicis Groupe Lisbon, Portugal

    há 1 semana

    Default job background
    Tempo integral
    Descrição

    Job Description

    As an Investment Manager you will be responsible for managing negotiations and securing favorable deals with media vendors, publishers, and other partners on behalf of the agency and its clients. Your role will involve analyzing market trends, building relationships, and leveraging your negotiation skills to achieve optimal media buying outcomes.

    Responsabilities:

  • Vendor Relationship Management: Develop and maintain strong relationships with media vendors, publishers, and other partners. Stay updated on industry trends, market conditions, and available media inventory to inform negotiation strategies.
  • Media Buying Strategy: Collaborate with the media planning and buying teams to understand campaign objectives, target audiences, and budget constraints. Translate these requirements into effective negotiation strategies that align with client goals.
  • Negotiation and Deal Making: Lead negotiations with media vendors to secure favorable terms and pricing for media placements, including traditional channels and digital platforms.
  • Contract Management: Review and negotiate contracts and agreements with media vendors, ensuring compliance with legal and industry standards. Identify opportunities for value-added benefits, exclusivities, or additional incentives that enhance the agency's position.
  • Cost Control and Budgeting: Collaborate with finance and account management teams to establish media budgets for client campaigns. Monitor media spend and ensure adherence to approved budgets while optimizing media buying efficiency.
  • Competitive Analysis: Conduct research and analysis of media rates, audience reach, and competitor activity to inform negotiation strategies.
  • Performance Tracking: Establish performance metrics and key performance indicators (KPIs) to evaluate the effectiveness of media buys. Track and analyze campaign performance data to identify areas for optimization and negotiate compensation or makegoods where applicable.
  • Relationship Building: Cultivate and maintain positive relationships with media vendors and partners. Collaborate with internal stakeholders to develop mutually beneficial opportunities for both the agency and vendors.

    • Qualifications

  • Bachelor's degree in marketing, advertising, business administration, or a related field.
  • Proven experience in media buying, negotiation, or vendor management, within a media agency or advertising environment (mandatory).
  • Strong negotiation and persuasive communication skills, with a track record of successfully securing favorable deals.
  • In-depth knowledge of media planning, buying, and advertising practices across traditional and digital channels (mandatory).
  • Familiarity with media research tools, industry databases, and pricing benchmarks.
  • Analytical mindset.
  • Strong financial acumen and budget management skills.
  • Excellent relationship-building and interpersonal skills, with the ability to collaborate effectively with internal teams, clients, and external partners.
  • Results-oriented mindset with a focus on delivering value and achieving campaign objectives.
  • Adaptability and ability to thrive in a fast-paced, deadline-driven environment.
  • Portuguese Native / C2 and English B2+ (mandatory)
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