- Assist in the ongoing localization of our digital marketing strategies and tactics;
- Analyze campaign results and provide insights and recommendations to improve performance;
- Publish email marketing campaigns and keep the email database up-to-date;
- Develop content marketing strategies to increase organic SEO traffic;
- Plan and schedule social media content by working with a Copywriter and Graphic Designer;
- Assist Full Stack Marketer on Facebook Ads and Google Ads campaigns to acquire and retain users;
- App Store Optimization (ASO) tactics for our app listing page on Google Play and App Store;
- Develop landing pages for campaigns and verticals: app, buddies, participants, etc;
- Stay on top of marketing trends, tools, and technologies and identify new opportunities.
- Drive user acquisition and engagement while increasing brand affinity. Main requirements - you should:
- Knowledge of traditional and digital marketing, content marketing, and social media marketing;
- At least a basic working knowledge of digital marketing tools (Google Analytics, Hubspot, Facebook Ads, Google Ads, WordPress, etc);
- Certificates (Google Ads, Google Analytics, etc.) are a plus;
- Ability to work autonomously, develop creative strategies, and set best practices;
- Willingness to learn and develop yourself with the support of the team and not afraid to experience new things;
- Have an analytical mind, using data to improve actions and future strategies;
- Problem-solving skills, business judgment, strategic and analytical capabilities;
- Technically savvy and intellectually curious about new technologies and how they work;
- Excellent English oral and written communication skills. Other languages are a plus;
- Team-work skills and experience to bring together diverse views and communicate/collaborate effectively;
- Willingness to work independently and proactively in a fast-paced environment and disposition to take on multiple responsibilities and deadlines where prioritization is key;
- Passionate about the three social S's: social entrepreneurship, social innovation and social impact;
- Have a good sense of humour - and we are not even joking.
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Descrição
Job description - what you will get to do: